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How Social Media Changed ESPN Audio’s Super Bowl Week

February 6th, 2012 Posted in Today's Special by Michael Silbergleid |

Mashable.com recently spoke with top executives and personalities from the sports behemoth ESPN during the company’s biggest week of the year for Super Bowl XLVI. The interviews reveal how the evolution of digital impacts the original mass broadcast medium — what is traditionally thought of as “radio.”

Here’s the story: http://mashable.com/2012/02/03/how-social-media-changed-espn-audios-super-bowl-week/

This entry was posted on Monday, February 6th, 2012 at 3:40 pm and is filed under Today's Special. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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