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CBS Downplays New Distribution Technology
February 19th, 2010 Posted in Today's Special by Michael Silbergleid | Print This Post Print This Post

By Michael Silbergleid

A CBS technology executive says CBS won’t deliver content to alternative distribution systems that have no reliable audience measurement — and this includes mobile DTV.

The Media Post story can be found at http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=122826

One Response to “CBS Downplays New Distribution Technology”

  1. Mark Schubin Says:

    The source of this story appears to be some of Deborah McAdams’s coverage of the HPA Tech Retreat:
    http://www.televisionbroadcast.com/article/94910


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